JUDGING

JUDGING PROCESS

Top industry experts representing agency, advertiser and radio station communities are carefully selected to judge the Crystals. Recent Crystals winners are offered seats on the judging panels first. To ensure that every entry gets a fair chance, there are two rounds of judging.


FIRST ROUND

First, a 24-person panel (8 advertisers, 8 agency creatives and 8 radio station creatives – from East to West coasts) conduct an online elimination round. This industry mix ensures credibility, transparency and fair representation across each stakeholder group.

FINAL ROUND

The second and final judging session will be held independently at a central jury forum in Toronto. Judges will include 4 advertisers, 4 agency creatives and 4 radio creatives. The panel will listen, vote, debate and re-vote until all winning entries have been chosen. Their decision is final.

JUDGING CONSIDERATIONS

 

INTERESTED IN BECOMING A JUDGE?

We are looking for first and final round judges! If you would like to be part in this year's Crystals Awards judging panel and help determine this year’s winners, get in touch with us!


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